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From the Blog
Amazon Trends and Predictions: What Worked, and What Can Be Expected
Amazon has made an indelible mark in the e-commerce space since its humble beginnings in 1994. And with the company raking in a remarkable $386 million in revenue in 2020 alone, it’s not anymore shocking to see Amazon work a lot harder to keep its winning streak — particularly in… Read More
Should I Allocate Budget Towards Branded Terms?
Congratulations, you have branded search traffic! Additional kudos if it’s growing each month, that means you’re doing something right. Now that you have those customers coming into Amazon what do you do? One of the biggest mistakes we see are brands overlooking their branded keywords because “hey, they are going… Read More
Amazon Sponsored Ads: The Complete Guide
Introduction A recent report indicates that Amazon is home to over 9.5 million sellers. And with about 600,000 new third-party sellers kickstarting their venture each year, it can be concluded that the Amazon marketplace has become fiercely competitive. While these are impressive numbers for Amazon C-level executives, third-party… Read More