Overview
The Client featured in this case study approached Incrementum Digital after declining sales due to chronic out-of-stock issues. They used Quartile to run advertisements, resulting in thousands of live campaigns with limited control over product stock. As product supply ran out, so did customer interest.
Ready to up sales and gain control over their advertising and product supply, they employed the help of Incrementum Digital, intending to double their sales by the end of the year.
The Challenge
TOO MANY CAMPAIGNS
INEFFECTIVE CONTENT
DECLINING RANK
Cluttered, Unoptimized Campaigns: Thousands of live ad campaigns with poor content & lack of targeting limited brand visibility.
Chronic Stock Issues: Frequent out-of-stock products led customers to look elsewhere. Plummeted Rankings: Lack of SEO strategies and out-of-stock products stagnated sales and led to a dip in rankings.
