John Tarr
Director of Retail Media & DSP
John is a dynamic, innovative digital advertising and retail media professional with over 15 years of experience in business development, advertising technology, e-commerce, and retail. Holding senior-level positions at Amazon Ads and Criteo, John is known for developing the latest retail media and programmatic strategy solutions for his customers, working extensively with both large customer and challenger brands to drive key business outcomes.
John is the Director of Retail Media & DSP with a specialty in emerging advertising technologies and measurement, full-funnel strategy, video, and retail media partnership development. Outside of work, he enjoys spending time with his wife and two daughters at their home in Boston, MA and visiting family in southern Maine and Rhode Island.