Last updated: July 13, 2026
Incrementum Digital LLC (“Incrementum Digital,” “Company,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, retain, and protect information when you visit our website, communicate with us, receive our services, or use applications, platforms, dashboards, tools, integrations, and other services operated by Incrementum Digital.
This Privacy Policy also explains how we handle advertising account information obtained through third-party platforms, including Amazon Ads.
1. Scope of This Privacy Policy
This Privacy Policy applies to:
- Our website at incrementumdigital.com
- Our advertising management and marketplace services
- Our software applications, dashboards, and internal tools
- Client portals and reporting platforms
- Integrations with advertising, retail, ecommerce, and analytics platforms
- Communications with prospective clients, clients, partners, and website visitors
In this Privacy Policy, these offerings are collectively referred to as the “Services.”
This Privacy Policy does not apply to third-party websites, platforms, or services that we do not control. Those third parties maintain their own privacy practices and policies.
2. Information We Collect
The information we collect depends on how you interact with us and which Services you use.
Information You Provide to Us
We may collect information that you provide directly, including:
- First and last name
- Business name and job title
- Email address
- Telephone number
- Mailing or business address
- Account login information
- Information included in forms, emails, support requests, and other communications
- Information provided during sales, onboarding, account management, or service delivery
- Billing and transaction information
- Files, documents, product information, creative assets, and other materials you provide to us
- User preferences and account settings
Website and Usage Information
When you access our website or Services, we may automatically collect information such as:
- Internet Protocol address
- Browser type and version
- Device type and operating system
- Pages, screens, and features accessed
- Date, time, and duration of visits
- Referring URLs
- Approximate geographic location derived from an IP address
- Device identifiers
- Error logs, diagnostic information, and security events
- Interactions with emails or website content
Client and Business Information
When providing advertising, marketplace, seller operations, creative, analytics, or related services, we may process business information such as:
- Product catalogs and listings
- Sales, inventory, shipment, and operational information
- Advertising plans and performance information
- Marketplace account information
- Brand and creative assets
- Business reports and analytics
- Customer service and account management records
Some of this information may be obtained directly from a client or from platforms that the client authorizes us to access.
3. Advertising Platform and Amazon Ads Data
When a client or authorized user connects an advertising account to an Incrementum Digital Service, we may access, collect, store, and process information made available by the applicable advertising platform, including Amazon Ads.
Amazon Ads Data We May Access
Depending on the permissions granted and the Services requested, Amazon Ads data may include:
- Advertising account and profile identifiers
- Advertiser, entity, and marketplace information
- Campaigns, portfolios, ad groups, advertisements, and campaign settings
- Keywords, search terms, product targets, audiences, and targeting settings
- Budgets, bids, placements, and optimization settings
- Sponsored Products, Sponsored Brands, Sponsored Display, and other supported advertising information
- Advertising performance reports
- Impressions, clicks, spend, sales, conversions, attribution, and related metrics
- Product, creative, and landing-page information associated with advertising campaigns
- Account status, eligibility, moderation, and operational information
- Authorization tokens and technical information necessary to maintain an authorized connection
- Reports, analyses, and information derived from authorized Amazon Ads data
We access Amazon Ads data only after an advertiser, account owner, agency administrator, or another authorized user grants Incrementum Digital permission through Amazon’s authorization process or otherwise provides valid authorization.
We do not request or store an end user’s Amazon username or password.
How We Use Amazon Ads Data
We use Amazon Ads data only to provide and operate authorized advertising-related Services, including:
- Campaign creation and management
- Campaign optimization
- Budget and bid management
- Keyword, search-term, audience, and targeting management
- Performance reporting and analytics
- Account monitoring and issue detection
- Advertising recommendations
- Forecasting and planning
- Operational support
- Client reporting and dashboards
- Development, maintenance, security, validation, and improvement of our authorized advertising tools and integrations
We access only the Amazon Ads data reasonably necessary to provide the Services authorized by the applicable advertiser.
We do not sell, rent, license, publish, or independently monetize Amazon Ads data.
We do not use one client’s nonpublic Amazon Ads data for the benefit of another client.
We do not use Amazon Ads data for unauthorized interest-based advertising, behavioral retargeting, surveillance, or profiling of individuals.
We do not combine Amazon Ads data with third-party data except when permitted by Amazon, authorized by the applicable client, and allowed by applicable law.
Actions Taken on Advertising Accounts
Incrementum Digital may make campaign, budget, bid, keyword, targeting, creative, or related advertising changes only when the applicable advertiser or authorized account representative has granted permission for us to do so.
Certain Services may use software-assisted recommendations or automated workflows. Such activities are performed only for authorized accounts and are subject to applicable permissions, business rules, controls, and monitoring.
4. How We Use Information
We may use information collected through the Services to:
- Provide, operate, maintain, and improve our Services
- Create and manage user accounts
- Perform our contractual obligations
- Provide advertising, marketplace, analytics, and operational services
- Communicate with clients, prospective clients, users, and partners
- Respond to inquiries and support requests
- Process payments and maintain business records
- Personalize user experiences
- Monitor Service performance and usage
- Develop and improve features, tools, reports, and workflows
- Detect, investigate, and prevent fraud, misuse, security incidents, and technical issues
- Protect our rights, systems, users, and business
- Comply with legal, regulatory, contractual, and platform requirements
- Send service-related notices and security communications
- Send marketing communications where permitted by law
You may opt out of nonessential marketing communications by using the unsubscribe link included in those communications or by contacting us.
5. Cookies and Tracking Technologies
We use cookies and similar technologies to operate our website, remember preferences, analyze traffic, improve performance, and understand how visitors interact with our Services.
Cookies may include:
Essential Cookies
These cookies are necessary for website functionality, account authentication, security, fraud prevention, and delivery of requested features.
Preference Cookies
These cookies remember choices such as language, region, or cookie preferences.
Analytics and Performance Cookies
These cookies help us understand website traffic, usage, performance, and errors.
Advertising and Marketing Cookies
Where permitted, these cookies may help us measure marketing campaigns or provide more relevant marketing communications.
You can control cookies through your browser settings and, where available, through our website’s cookie-preference tool. Disabling some cookies may affect the operation of certain features.
6. How We Share Information
We may disclose information in the circumstances described below.
Service Providers
We may provide information to service providers that help us host, operate, secure, maintain, analyze, or support our Services.
These providers may include providers of:
- Cloud hosting and data storage
- Database and infrastructure services
- Authentication and identity services
- Analytics and monitoring
- Communications and customer support
- Payment processing
- Security and fraud prevention
- Professional, legal, accounting, and compliance services
Service providers are permitted to access information only as necessary to perform services on our behalf and are expected to maintain appropriate confidentiality and data-protection safeguards.
Amazon Ads data may be provided only to service providers permitted to support our authorized Amazon Ads integration and operating under applicable confidentiality and security obligations.
Affiliates
We may share information with entities that control, are controlled by, or are under common control with Incrementum Digital, provided they handle the information consistently with this Privacy Policy.
Business Transfers
Information may be transferred as part of a merger, acquisition, financing, reorganization, sale of assets, or similar business transaction. Where required, we will provide notice before personal information becomes subject to a materially different privacy policy.
Legal and Safety Requirements
We may disclose information when we reasonably believe it is necessary to:
- Comply with applicable law, regulation, legal process, or governmental request
- Enforce our agreements and policies
- Protect the rights, property, or safety of Incrementum Digital, our clients, users, or others
- Detect, prevent, or investigate fraud, security incidents, misuse, or unlawful activity
- Establish, exercise, or defend legal claims
With Your Authorization
We may share information when you direct us to do so or otherwise provide authorization.
7. Restrictions on Amazon Ads Data Sharing
We do not disclose Amazon Ads data or Amazon Ads credentials to unauthorized third parties.
Access to Amazon Ads data is limited to employees, contractors, and authorized service providers with a legitimate need to access the information to operate or support the applicable Service.
We do not:
- Sell or rent Amazon Ads data
- Publish Amazon Ads data on public websites
- Make Amazon Ads data available through public search engines
- Distribute or syndicate Amazon Ads data
- Share Amazon Ads developer credentials with unauthorized parties
- Reidentify or attempt to identify individuals from Amazon Ads data
- Use Amazon Ads data for unlawful or discriminatory purposes
- Use Amazon Ads data outside the purpose authorized by the advertiser and permitted by Amazon
8. Data Security
We use reasonable administrative, technical, organizational, and physical safeguards designed to protect information from unauthorized access, loss, misuse, alteration, disclosure, or destruction.
These safeguards may include:
- Encryption in transit and, where appropriate, at rest
- Role-based access controls
- Authentication and authorization controls
- Secure storage of credentials and authorization tokens
- Logging, monitoring, and incident detection
- Network and infrastructure security controls
- Data access restrictions
- Backup and recovery procedures
- Employee and contractor confidentiality obligations
- Security reviews and software-development controls
Amazon Ads credentials and authorization tokens are treated as confidential and restricted to systems and personnel with a legitimate operational need.
No transmission or storage method is completely secure. Although we work to protect information, we cannot guarantee absolute security.
9. Data Retention and Deletion
We retain personal information and business information only for as long as reasonably necessary to:
- Provide the Services
- Fulfill the purpose for which the information was collected
- Meet contractual obligations
- Maintain business and financial records
- Resolve disputes
- Enforce agreements
- Protect our systems and legal rights
- Comply with applicable legal and regulatory requirements
Retention periods may vary based on the type of information, the nature of the Services, the client relationship, and applicable requirements.
Amazon Ads Data Retention
We retain Amazon Ads data only for as long as necessary to provide the approved and authorized Services.
When Amazon Ads data is no longer required for an authorized purpose, when access is revoked, when deletion is requested, or when our applicable relationship with the client ends, we will delete or securely dispose of the data within a reasonable period, unless retention is required by law or expressly permitted by Amazon.
When we are legally required to retain specific information, we will continue to protect it, limit its use to the applicable legal purpose, and delete it when the legal retention requirement ends.
Backups containing deleted information may remain for a limited period as part of standard backup cycles, but will remain protected and will not be restored except when necessary for disaster recovery, security, or legal purposes.
10. Revoking Advertising Account Access
An authorized user may revoke Incrementum Digital’s access through Amazon or the applicable advertising platform.
Clients may also contact us to:
- Disconnect an advertising account
- Stop future collection of advertising data
- Request deletion of applicable advertising data
- Ask which advertising accounts are connected to our Services
Revoking access may prevent us from continuing to provide some or all connected advertising Services.
11. International Data Transfers
Incrementum Digital and its service providers may process information in the United States and other countries where we or our providers operate.
These countries may have data-protection laws that differ from those in your jurisdiction. Where required, we use appropriate contractual or legal safeguards for international transfers of personal information.
12. Your Privacy Choices and Rights
Depending on your location, you may have rights concerning your personal information, which may include the right to:
- Request access to personal information
- Request correction of inaccurate information
- Request deletion of information
- Request a copy of certain information
- Object to or restrict certain processing
- Withdraw consent where processing is based on consent
- Opt out of certain marketing communications
- Appeal a decision concerning a privacy request
These rights may be subject to exceptions and limitations under applicable law.
To submit a privacy request, contact us using the information in the “Contact Us” section below. We may need to verify your identity and authority before completing a request.
Authorized agents may submit requests where permitted by law, subject to appropriate verification.
We will not discriminate against you for exercising an applicable privacy right.
13. California Privacy Rights
California residents may have additional rights under applicable California privacy laws, including rights to know, correct, or delete certain personal information and to receive information about how personal information is collected, used, and disclosed.
Incrementum Digital does not sell personal information in exchange for monetary payment.
Where California law defines certain disclosures as “sharing” for cross-context behavioral advertising, California residents may have the right to opt out of such sharing.
California residents may submit a request using the contact information below. We may request information necessary to verify the requester’s identity and authority.
California’s “Shine the Light” law may also permit California residents with an established business relationship to request certain information regarding disclosure of personal information to third parties for their own direct-marketing purposes.
14. Children’s Privacy
Our Services are intended for businesses and are not directed to children under the age of 13.
We do not knowingly collect personal information directly from children under 13. If we learn that we collected such information without appropriate authorization, we will take reasonable steps to delete it.
15. Third-Party Platforms and Websites
Our Services may connect to or contain links to third-party websites, advertising platforms, ecommerce marketplaces, social networks, or other services.
Your use of a third-party platform is governed by that platform’s own terms and privacy policies. Incrementum Digital does not control and is not responsible for the privacy practices of third parties.
Authorization of Incrementum Digital to access an advertising account does not change the privacy practices or responsibilities of the applicable advertising platform.
16. Privacy and Security Incident Reporting
We maintain a process for receiving, tracking, reviewing, responding to, and resolving reports involving:
- Privacy concerns
- Security vulnerabilities
- Suspected unauthorized access
- Suspected misuse of information
- Actual or suspected misuse of Amazon Ads data
- Exposure of credentials or authorization tokens
- Requests to disconnect an advertising account
- Requests to delete applicable information
Reports should include enough information for us to understand and investigate the issue.
Please send privacy requests and security reports to:
We will acknowledge and investigate reports within a reasonable period based on their nature, urgency, and applicable requirements.
17. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our Services, practices, legal obligations, or platform requirements.
When we update this Privacy Policy, we will revise the “Last updated” date at the top of the page. If changes are material, we may provide additional notice through the website, Services, or other appropriate communication methods.
The revised Privacy Policy becomes effective when posted unless a different effective date is stated.
18. Contact Us
For questions about this Privacy Policy, privacy requests, requests to disconnect an advertising account, data-deletion requests, or reports of security concerns, contact:
Incrementum Digital LLC
Website: incrementumdigital.com